Kobalava, Marine2025-02-172025-02-172024-05-08Kobalava M. Modern trends in conflict management in the field of public relations [Електронний ресурс] / Marine Kobalava // Стратегічні імперативи сучасного менеджменту : зб. матеріалів VІІ Міжнар. наук.-практ. конф. (8 трав. 2024 р.) / М-во освіти і науки України, Київ. нац. екон. ун-т ім. Вадима Гетьмана ; [орг. ком.: Д. Лук’яненко (голова та ін.]. – Електрон. текст. дані. – Київ : КНЕУ, 2024. – С. 53–55. – Назва з титул. екрану.978-966-926-500-5https://ir.kneu.edu.ua/handle/2010/48886The paper analyzes the modern aspects of public relations and relevant problems related to the current situation in Georgia. The work, at the same time, reflects the latest approaches to public relations and valid trends in conflict management. The acute process of causing conflicts has taken on a destructive character and has become a norm. The issue of the real importance of conflicts was actualized and possible threats were identified in the paper.enconflictsconflict managementconflict situationsinstitutionalizationrelevanceprioritieslegitimacyconflict reductionstifling reactionsfake conflictsfakefake newsArticle