The Impact of Digital Transformation on the Company's Financial Growth
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Date
2019-11
Journal Title
Journal ISSN
Volume Title
Publisher
Blue Eyes Intelligence Engineering and Sciences Publication
Abstract
The article substantiates the relevance of scientific
understanding of those changes in the activities of companies that
are observed during the development and application of digital
technologies. The article highlights the positions of dialectical
logic, explains the reasons for the transformation processes in the
digital age, in accordance with which today the conditions for the
activities of companies are changing. It is clear that the digital
transformation includes purchases, sales, management of
logistics, expenses, promotion of advertising, production. An
model for maximizing profits for an enterprise using the
apparatus of fuzzy sets is constructed, parameters that affect profit
are determined..
Description
Keywords
fuzzy set apparatus, pricing, digital technologies, business model, digitalization, profit
Citation
The Impact of Digital Transformation on the Company's Financial Growth / Kateryna Andriushchenko, Viktoriia Kondarevych, Oleksandr Datsii [et al.] // International Journal of Recent Technology and Engineering. – 2019. – Vol. 8, Iss. 4, November. – P. 8929–8935.