Social responsibility and social partnership in the 4th industrial revolution context: case of Ukraine
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Date
2020
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Universidad Complutense de Madrid
Abstract
Work, social and labor relations are changing rapidly under the influence of innovation. This is especially true today when the 4th industrial revolution and the digitalization expose social problems all over the world: environmental risks, an inconsistency between the quality of the workforce and the needs of the market, the deep stratification of the society and the growth of the poverty rate, etc. The authors in their article demonstrate the possibility and necessity to use social dialogue tools in order to solve global problems. To this end, it was proposed to implement the Sustainable Development Goals into the corporate social responsibility model through social dialogue. Having studied the interrelations of social dialogue and corporate social responsibility in the digital economy environment, the authors have built a theoretical model of digitalization opportunities that would affect the efficiency of social partnership. The article also proposes a methodology for assessing the quality of social dialogue, which consists of a number of indicators, including: the wages potential, the risk of unstable employment index, the general indicator of working conditions, the satisfaction with the social dialogue index. Based on the results of a qualitative analysis of social dialogue and content analysis of social labor contracts and agreements in Ukraine, the authors have designed a model of the innovation platform and experience for CSR projects and suggested ways to use digitalization opportunities to improve the quality of social dialogue and increase the efficiency of corporate social responsibility. implement the Sustainable Development Goals into the corporate social responsibility model through social dialogue. Having studied the interrelations of social dialogue and corporate social responsibility in the digital economy environment, the authors have built a theoretical model of digitalization opportunities that would affect the efficiency of social partnership. The article also proposes a methodology for assessing the quality of social dialogue, which consists of a number of indicators, including: the wages potential, the risk of unstable employment index, the general indicator of working conditions, the satisfaction with the social dialogue index. Based on the results of a qualitative analysis of social dialogue and content analysis of social labor contracts and agreements in Ukraine, the authors have designed a model of the innovation platform and experience for CSR projects and suggested ways to use digitalization opportunities to improve the quality of social dialogue and increase the efficiency of corporate social responsibility.
Las relaciones laborales y sociales están cambiando rápidamente bajo la influencia de la innovación. Esto es especialmente cierto hoy en día, cuando la 4ª revolución industrial y la digitalización exponen problemas sociales en todo el mundo: riesgos ambientales, una inconsistencia entre la calidad de la fuerza laboral y las necesidades del mercado, la estratificación profunda de la sociedad y el crecimiento de la fuerza laboral. índice de pobreza, etc. Los autores en su artículo demuestran la posibilidad y la necesidad de utilizar herramientas de diálogo social para resolver problemas globales. Con este fin, se propuso implementar los Objetivos de Desarrollo Sostenible en el modelo de responsabilidad social corporativa a través del diálogo social. Después de haber estudiado las interrelaciones del diálogo social y la responsabilidad social corporativa en el entorno de la economía digital, los autores han desarrollado un modelo teórico de oportunidades de digitalización que afectaría la eficiencia de la asociación social. El artículo también propone una metodología para evaluar la calidad del diálogo social, que consta de una serie de indicadores, entre los que se incluyen: el potencial salarial, el índice de riesgo de empleo inestable, el indicador general de las condiciones de trabajo, la satisfacción con el índice de diálogo social. Basados en los resultados de un análisis cualitativo del diálogo social y el análisis de contenido de los contratos y acuerdos laborales sociales en Ucrania, los autores diseñaron un modelo de la plataforma de innovación y experiencia para proyectos de RSE y sugirieron formas de aprovechar las oportunidades de digitalización para mejorar la calidad de diálogo social y aumento de la eficiencia de la responsabilidad social corporativa.
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Keywords
social dialogue, corporate social responsibility, digitalization, quality indicators of social dialogue, Diálogo Social, Responsabilidad Social Corporativa, Digitalización, Indicadores de calidad del diálogo social
Citation
Danylevych N. Social responsibility and social partnership in the 4th industrial revolution context: case of Ukraine / Natalia Danylevych, Oksana Poplavska // REVESCO : revista de estudios cooperativos. – 2020. – Vol. 135. – P. 1–18.