Benchmarking as a type of marketing research: world experience

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dc.contributor.authorFedorchenko, Andrii
dc.contributor.authorФедорченко, Андрій Васильович
dc.contributor.authorYevtushenko, N.
dc.date.accessioned2026-06-11T08:15:11Z
dc.date.available2026-06-11T08:15:11Z
dc.date.issued2024-12
dc.identifier.citationFedorchenko A. V. Benchmarking as a type of marketing research: world experience / Fedorchenko A. V., Yevtushenko N. O. // Marketing of innovations. Innovations in marketing : materials of the International Scientific Internet Conference (December, 2024) / University of Economics and Humanities Bielsko-Biala, Poland ; [ed. in chief: S. Illiashenko]. – Bielsko-Biala : WSEH, 2024. – P. 28–31.
dc.identifier.isbn978-83-63649-16-6
dc.identifier.urihttps://ir.kneu.edu.ua/handle/2010/55088
dc.language.isoen
dc.publisherUniversity of Economics and Humanities
dc.titleBenchmarking as a type of marketing research: world experience
dc.typeArticle
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Кафедра маркетингу імені А. Ф. Павленка